Practice Area

Management and Leadership

Developing and Executing Strategy

  • Traditional Classroom: 1-day
  • Virtual Instructor-led: 3-3.5 hour sessions; Three 2-hour sessions

During this course, participants will develop a strategy that will take their business to the next level. This session focuses on building a business strategy and a strong vision, in addition to identifying the operating tactics that will make these things come to fruition.

Target Audience

This course is designed for mid-level managers and those who are managers of managers with at least four years of experience managing others.

Learning Objectives

  • Understand how strategies are developed.
  • Enhance strategic decision-making skills.
  • Communicate and translate a strategy.
  • Use execution tools for ownership, buy-in, and metrics that matter.
  • Manage risk.
  • Use innovation in strategic thinking.

Key Takeaway

Develop a business strategy and communal vision with tangible execution tactics that will successfully lift your business to the next level.

Course Outline

Module 1: A Foundational Model for Strategic Success
  • Foundational Strategic Model
    • Assess Current State
    • Competitor View
    • Self-Assessment
    • Forecast the Future
    • Define Your Strategy
  • Assessing Your Options: Futures Wheel
  • Exercise: Strategic Model
Module 2: Communication Strategy
  • Define Your Strategy
  • Translate the Strategy — GROW
    • Goals, Reality, Options, Way Forward
  • Communication Strategy — Customizing the Message
  • Monitor Progress
  • Exercise: Change Management — Communication Strategy
Module 3: Tools for “More Doing”
  • Stakeholder Analysis
    • Influence Strategy
    • Exercise: Stakeholder Analysis
  • Scope Management
    • Framing Tool
    • Bull’s Eye Tool
    • Pareto Chart
    • Project Scope Tool Approach
    • Exercise: Defining the Scope
  • Work Breakdown Structure
    • Exercise: Creating a WBS
Module 4: Risk Mitigation
  • Understanding and Mitigating Risks
  • Failure Modes and Effects Analysis
  • Exercise: Using FMEA
Module 5: The Blue Ocean
  • Advanced Strategic Thinking — Coalesce
  • Southwest Airlines Case Study
  • Exercise: Blue Ocean — Innovative Strategy

MDI1349 Course Code

For more information on this topic, as well as how Corporate Education Group can help power your organization’s performance, contact us via email or call 1.800.288.7246 (US only) or +1.978.649.8200. You can also use our Information Request Form!

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