Developing & Executing Strategy

  • 1 day(s)Duration
  • MDI1349Course Code
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Course description

During this course, participants will develop a strategy that will take their business to the next level. This session focuses on building a business strategy and a strong vision, in addition to identifying the operating tactics that will make these things come to fruition.

Who should attend

This course is designed for mid-level managers and those who are managers of managers with at least four years of experience managing others.

What you will achieve

  • Understand how strategies are developed.
  • Communicate and translate a strategy.
  • Use execution tools for ownership, buy-in, and metrics that matter.
  • Manage risk.
  • Use innovation in strategic thinking.
Key Takeaway

Develop a business strategy and communal vision with tangible execution tactics that will successfully lift your business to the next level.

What you will learn

Pre-Course Work

Prior to the course, a prework assignment book is sent to participants. Estimated time commitment is 1-2 hours.

Course Outline
Module 1: A Foundational Model for Strategic Success
  • Foundational Strategic Model
    • Assess Current State
    • Competitor View
    • Self-Assessment
    • Forecast the Future
    • Define Your Strategy
  • Assessing Your Options: Futures Wheel
  • Exercise: Strategic Model
Module 2: Communication Strategy
  • Define Your Strategy
  • Translate the Strategy — GROW
    • Goals, Reality, Options, Way Forward
  • Communication Strategy — Customizing the Message
  • Monitor Progress
  • Exercise: Change Management — Communication Strategy
Module 3: Tools for “More Doing”
  • Stakeholder Analysis
    • Influence Strategy
    • Exercise: Stakeholder Analysis
  • Scope Management
    • Framing Tool
    • Bull’s Eye Tool
    • Pareto Chart
    • Project Scope Tool Approach
    • Exercise: Defining the Scope
  • Work Breakdown Structure
    • Exercise: Creating a WBS
Module 4: Risk Mitigation
  • Understanding and Mitigating Risks
  • Failure Modes and Effects Analysis
  • Exercise: Using FMEA
Module 5: The Blue Ocean
  • Advanced Strategic Thinking — Coalesce
  • Southwest Airlines Case Study
  • Exercise: Blue Ocean — Innovative Strategy